[SWIPE] The Biggest Direct-Response Facebook Ads Of All Time

There's a lot more to see!

We have tons more ads in our private swipe database, with new ads being added all the time — but Facebook has asked us to keep them private. To keep Facebook happy, we've reserved the best for our inner circle.

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The Biggest Direct-Response Facebook Ads Of All Time

The ultimate Facebook Swipe File

Justin Scott — CMO, Clixel Media
May 20, 2019

I’m always on the lookout for ads that are crushing it out in the real world.

Why? Because, reinventing the wheel can be a giant time and energy drain and you can learn a TON from what’s working for other advertisers.

In short, the right inspiration can help you come up with new angles and give yourself a running start with your own ad campaigns.

Our agency has profitably spent tens of millions on Facebook ad campaigns alone, and effective competitive research has been a key factor in our success.

Years ago we decided years to keep a shared, up-to-date swipe file for our internal team to use. It's been so beneficial to our business that I made the decision to release our swipe file to a few other worthy marketers as a way of giving back and sharing value.

Here are the Top 10 Most Viral Ads

(Ranked by number of shares)

Click on the images to view the original posts on Facebook, watch videos, check out comments, and click through to landing pages. The ads featured here represent literally millions of dollars worth of ad spend that you can learn from.

Want even more ads? Click Here.